Not only did K.A.R.D release their music video trailer for “Rumor”, but they also had their first advertisement in their trailer as the global ambassadors of the LG G6 smartphone. Each scene in the trailer feels like a photocard, especially with the white border and Rumor written on top and bottom.
The song seems to have heavy Latin influences. It’s probably the perfect sound to release right before they go on their tour, since it mixes the Korean pop with more of a Latin sound and their tour is centralized in that area.
If you haven’t already, be sure to check out some of the teasers they’ve released already! There are quite a few of them; individual, pairs, and group.
“Rumor” will be released on April 24, 2017, so get ready for it!